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MQM 326 - Small Business Field StudiesInformation for All Groups: Information for all Groups:Developing the Business or Marketing Plan:Business Plans and Profiles section of the Small Business Web page Business Plans Handbook (Reference HD 62.7 .B865 and online) How to Write a Business Plan by Bplans.com Model Business Plans for Service Businesses (Reference HD 9980.5 .C64 1995) The Owner’s and Manager’s Market Analysis Workbook for Small to Moderate Retail and Service Establishments by Wayne A. Lemmon. (Reference HF 5429 .L44) SBDCNET - Small Business Information Center Small Business Sourcebook (Reference HD 2346 .U5 S66 13th) Write a Business Plan For books in Milner Library, use the subject heading MARKETING PLANNING or BUSINESS PLANNING when searching the catalog. Sources include:
Strategic PlanningDeveloping a Strategic Business Plan Small Business Sourcebook (Reference HD 2346 .U5 S66 13th) Strategic Planning Strategic Planning for the Growing Business Strategic Thinking for Smaller Businesses and Divisions by William R. Lasher. (HD 30.28 .L374 1999) Find books using the subject words STRATEGIC PLANNING or SMALL BUSINESS - UNITED STATES - PLANNING. A few recent books are:
SWOT AnalysisThere are a large number of good Web sites to help you performn your SWOT analysis. A few good sites are:strategy - SWOT analysis -- Brief overview from tutor2u.com. SWOT Analysis -- Overview from MindTools. SWOT Analysis -- Overview from NetMBA. SWOT Analysis -- From QuickMBA.com. SWOT Analysis: Lesson -- Lesson from Marketingteacher.com with samples. SWOT analysis method and examples, with free SWOT template -- Good overview, with comparison to PEST analysis. The Strengths and Weaknesses sections will depend on internal data. Work with your client to obtain information about their management, marketing, and financial situation. The Opportunities and Threats sections assess the external situation. Consider especially the industry, the economy, and the local market.
Consumer DataData on which to base marketing decisions can be gleaned from such sources as: Census of Population Community Sourcebook of Zip Code Demographics (Reference HA 203 .S6601) Consumer Expenditure Surveys - Bureau of Labor Statistics data on spending patterns. County Business Patterns - Illinois Demographics USA - County Edition (Reference HF 5437 .S3202) Economic Census Household Spending: Who Spends How Much on What (Reference HC 110 .C6 O34) The Lifestyle Market Analyst (HF 5415.33 .U6 L54) 2007 County and City Extra: Annual Metro, City, and County Data Book (Reference HA 203 .C68 2007) For articles, search Business Source Premier. Group Topics
Chess ClubIndustry InformationIBISWorld - Youth, Education & Special Interest Organizations in the US - 81341 Note: Many chess clubs meet in restaurants or food courts, but there are few listings for stand-alone clubs that service food or beverages. The internet lists many vendors of coffee kiosks or related products and supplies. Food Service Industry InformationIBISWorld - search for "fast food" - Fast Food Restaurants in the US - 72221. Encyclopedia of American Industries (Ref HC 102 .E53 4th ed. v.1) National Restaurant Association Restaurant Start-up Profile (TX 911.3 .V62 H466 2007) Small Business Sourcebook (Ref HD 2346 .U5 S66 13th) MSA Business Patterns (NAICS) Expansion PlansDetermining Business Expansion Costs Entrepreneur.com Self-Financing and Bootstrapping Small Business Encyclopedia: Business Expansion Coupon ClippingIndustry InformationAssociation of Coupon Professionals Promotion Marketing Association Articles About Coupon ClippingThe Best Sites for Coupon Clipping - from the Wall Street Journal Coupon-Clipping Guru Faces Big Lawsuit - from about.com Coupon-Clipping Online: Where to Find Coupons Online for the Products and Services You Buy - from the Wall Street Journal digital network Easy Coupon Clipping Can Save You Big - from ABC News 5 Best Coupon-Clipping Web Sites - from SmartMoney How to Understand Coupon Clipping Services - from Associated Content Should a Frugal Person Bother with the Coupon Section in the Sunday Paper? - from The Simple Dollar Snipping, Clipping, Scrimping - from washingtonpost.com Warren Buffet for Coupon-Clippers - from Slate Competitors
Youth VolleyballOrganizationsUnited States Youth Volleyball League Great Lakes Power League Illini Elite JournalsInternational Journal of Sport Finance (online only - search for articles in ABI/INFORM) International Journal of Sport Management (GV 713 .I57) Journal of Sport Management (GV 713 .J678 and online) BooksAdministration for Exercise-related Professions (GV713 .L35 2004) Administrative Side of Coaching: A Handbook for Applying Business Concepts to Coaching Athletics (GV 711 .L46 2005) Financing Sport (GV 716 .H69 2004) Financing the Sport Enterprise (GV 716 .S29 2004) Governance and Policy in Sport Organizations (GV 713 .H86 2004) The Management of Clubs, Recreation, and Sport: Concepts and Applications (GV713 .S29 1999) Management of Sports Development (GV 713 .M34 2008) Managing Sport Organizations (GV 713 .A36 2002) Sports Event Management and Marketing Playbook (GV 716 .S86 2005) Successful Sport Management (GV706.8 .S92 2000) Understanding Sport Organizations: The Application of Organization Theory (GV 713 .S576 2006) Industry InformationIBISWorld - Sports Coaching in the United States - 61162 and Sports Franchises in the United States - 71121a are the best two reports. Also consult: Leisure and Recreation - Participation in Sport in the US - Business Environment Report for background information. The Feasibility StudyCooperative Feasibility Study Guide Starting a Small Business: The Feasibility Analysis Feasibility Study Outline Business Plan Outline Back to the Business and Economics home page |
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